In Congestion Zone:No – 4.1 miles outside.
Parking and Traffic:Permits & Meters.  A4 and Hammersmith Bridge gets congested.
Ethnicity Bias:None
Investor ProfilePension, Business, Cash&Equity,
Per 1000 population261127
Yield Range:4.6% - 9.1%
Price Ranges  Low £Hi       £Low £pwHi £pwLowHi
Studio flat100,000150,0001752257.8%9.1%
1 bed flat165,000265,0002254107.1%8.0%
2 bed flat200,000375,0003006007.8%8.3%
2 bed house360,000465,0003404554.9%5.1%
3 bed house375,000675,0004106004.6%5.7%
Valuations above the London average by:14.7% (£277,381)
ActualLondon Average
 Capital growth last 12 months:-2.3%19%
 Capital growth last 48 months:67.7%89%


Hammersmith District, Piccadilly, Hammersmith and City Lines (Zone 2) – 17 mins to Embankment and 11 mins to Paddington
Demand For Letting:Good
Average void period:6 days

(out of 10)

Capital Growth

(out of 5)


(out of 5)

Out of 10:523
 Summary:Good yields and tenant demand.  You’re money is safe here.
Sought After Streets:Fulham Palace Rd, St Dunstan’s Rd and Hammersmith Rd.


This area is textbook.  Its putting theory in to practice.  If you build a road, the M4, direct from Heathrow to a London address that is 4 miles from the centre then watch the big corporations follow.  Many a head office is located in Hammersmith, including my own bank, Citibank.  This creates strong demand from these workers for good rental properties and this is why it’s a hotspot – tenant demand is high!

I have to admit, traffic is bad.  Lots of people live here but the road sizes do not reflect this!  There are an abundance of flats, both purpose built and conversions, and I would try to go for either flats near the well connected tube station or near the road link M4.

Apart from the traffic I imagine it’s a great place to live.  Close to the centre of London, lots of trendy bars, restaurants and clubs, good shops and malls and its next to the river.  This area is right next to the BBC headquarters in Shepherds Bush and attracts the higher paid workers to the area as they can afford it.

The fall in prices over the 12 months is simply a correction of the buying frenzy of last year by people desperate to move in to the area.  Prices are a lot more sensible this year.

 Estate Agents:NameAddressTelWeb
Finlay Brewer138 Shepherds Bush Road, Hammersmith, London, W6 7PB020 7371
Wetherby Management Services274 King Street, Hammersmith, London, W6 0SP020 8846 9060
Collingwoods30 Paddenswick Road, Hammersmith, London, W6 0UB020 8743 8741
London Estates61 Dalling Road, Hammersmith, London, W6 0JD020 8741
Millar Kitching Management LtdCording House, 34 St James Street, Hammersmith, London, SW1A 1JD020 7808
Royston118-120 Glenthorn Road, Hammersmith, London, W6 0LP020 8563 7100
Cendant – Century 21 UKLandmark House, Hammersmith Bridge Road, London, W6 9RJ020 762
 Letting Agents:NameAddressTelWeb
Barnard Marcus020 7603
Bushells020 7371
Kinleigh Folkard & Hayward180 King Street, Hammersmith, London, W6 0RA020 8563
Marsh & Parsons107-109 Shepherds Bush Road, London, W6 7LP020 7605
Sebastian Estates190 Fulham Palace Road, London, W6 9PA020 7381
Finlay Brewer Ltd138 Shepherds Bush Road, London, W6 7PB020 7371